Wartime Influencers: Palestinian citizen journalism on Instagram during the war on Gaza 2023-2024

Abstract

This research examines how Palestinian social media influencers shape the discourse of their narrative during the Israel-Gaza war of 2023-2024. It focuses on how these influencers use their platforms to spread information, amplify voices, and mobilize support. The study analyzes the content creation process, narrative types, language, and imagery used. Through a qualitative discourse analysis of social media content, the research evaluates the communication strategies of three selected Palestinian Instagram influencers. This study aims to deepen the understanding of influencers’ roles in wartime and address gaps in media, communication, and conflict studies literature.