Soft Power & The CCP
Summary
This thesis goes into the growing influence of China in media and on the global stage since the 1990s. It looks at these developments through the lens of ‘soft power’. By going into detail on several occasions where China has influenced events or reporting by using its soft power in the last two decades, it finally concludes that we are on the precipice of a time of sinofication, where significant parts of the world will shift towards Chinese values, as opposed to the Americanization which happened in the past century.