Anti-gender Campaigns in Contemporary Bulgaria
Summary
Anti-gender campaigns are widespread in Bulgaria. Organisations and individuals who support
gender rights are called "liberals", "tolerants" and "eurogays". Mass media and social networks
amplify those voices that incite intolerance, misogyny and homophobia, and suppress their
opponents. From 2018 onwards, social media has played a key role in the propaganda wave of
negative reactions towards the Council of Europe Convention on preventing and combating
violence against women and domestic violence (known as the Istanbul Convention) and the
National Child Strategy (2019-2030). Social media, and in particular Facebook, have been used
as the main channel for attacks on activists and civil society organisations who support
women's rights and the LGBTI community. This thesis aims to present possible approaches to
the wave of negative reactions against gender rights in Bulgaria by analysing the main
discourses and types of attitudes on social media opposing women’s rights and LGBTIQ rights in
times of anti-gender campaigns.