Priceless Medicine How can the prices of patented medicines be lowered?
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This research answers the question how the prices of patented medicines can be lowered in Europe. An interdisciplinary approach is used to answer this complex question. Both economic and social sciences are used to get a more comprehensive understanding. This studies showed that the prices of medicines should be made public to enhance price-negotiations. But to enhance the lowering of prices, the patient's decision is an important factor to accomplish this. When the patient is involved in the decision-making regarding medication, it is possible to let the patients make a more informed and rational decision.