Theses: Recent submissions
Now showing items 681-700 of 46503
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Uncovering metabolic microenvironments modulating tumor immunity in colorectal cancer
(2025)Colorectal cancer (CRC) is characterized by a complex intricate of molecular changes that accompany morphological alterations, modifying the normal colonic epithelium into carcinogenic tissue. While the underlying genetic ... -
Firing on All Frequencies: The Role of Proactive Frontal Theta and Reactive Beta Oscillations in Response Inhibition
(2025)Neural oscillations in the theta range (4-8Hz) and beta range (13-30Hz) have both been related to response inhibition. Proactive response inhibition may be manifested through pre-trial frontal theta power. Beta power has ... -
The Role of Brand Memory Strength in Consumers' Choices for Food Products
(2025)Consumers’ choices are shaped by brand memory, with familiar brands more likely to be chosen. A-brands (national brands) are typically more easily recognised than B-brands (private labels). Research on the role of consumption ... -
Social vs. Self -Touch: Subjective Pleasantness and the Post-auricular Reflex
(2025)Background Touch is a fundamental component of human interaction, which can play a crucial role in emotional regulation, social bonding, and well-being. The post-auricular reflex (PAR) has proven to serve as an implicit ... -
The Future of Virtual Humans: A Delphi Study on The Emerging Trends and Implications of Human - Virtual Human Interactions
(2025)Recent developments across various technological domains have brought cyber-physical systems, once confined to science fiction, closer to everyday reality. One striking example are virtual humans (VHs): lifelike digital ... -
The Influence of Virtual Body Ownership on the Extended Self: Presence as a Mediator and Empathy as a Covariate
(2025)Belk's (1988, 2016) expanded self-concept suggests that our identity can encompass external objects, even virtual bodies. However, in virtual reality (VR), the role of sensorimotor-focused body ownership, presence, and ... -
The Head-in-world and Eye-in-head Orientation in a Triadic Conversation
(2025)Gaze behavior plays a key role in both daily physical activities and complex social interactions. In addition to eye movements, head direction also has a significant impact on gaze direction, especially in real-world ... -
Examining ERP and Cognitive Measures of Response Inhibition in Hypersensitive Individuals
(2025)The aim of this research is to explore how response inhibition performance, as measured by the stop-signal task (SST), is influenced by sensory sensitivity assessed through the Multi-Modal Evaluation of Sensory Sensitivity ... -
Do we feel what we say: A Multimodal Approach to Emotional and Behavioral Responses in Social Health Campaigns Using Affective AI
(2025)As social health concerns rapidly escalate worldwide, understanding emotional reactions that encourage behavioral engagement has become increasingly important. Contributing to the effort, this study examined how emotionally ... -
Communicating brand identity through Instagram reels: A comparative study of Ryanair and EasyJet
(2025)This thesis examines how Ryanair and EasyJet utilise Instagram Reels to establish and convey their brand identities while cultivating lasting customer relationships. The study focuses on short-form video as a key space for ... -
Responsibility: Is it on me or on us?
(2025)Abstract Public campaigns often urge citizens to take responsibility for societal issues, but little is known about how such appeals become personally meaningful and motivate genuine commitment. Guided by Self-Determination ... -
Regulating the Heart: Emotion Regulation and Satisfaction in Romantic Conflict
(2025)Romantic relationships are a central source of emotional well-being, but conflicts between partners are inevitable and often emotionally intense. Emotion regulation (ER) is considered a key process in managing such conflicts. ... -
Perceived Minority Membership and Inclusion: Experiencing Microaggressions At Work and The Buffering Effect of Climate For Inclusion
(2025)Recent research has consistently highlighted that employees who perceive themselves as minorities feel less included at work with negative effects on work outcomes. However, the underlying mechanisms that drive this ... -
Effective Elements and Gaps in MHPSS Interventions in Education in Burkina Faso and Ethiopia
(2025)Burkina Faso and Ethiopia both suffer from armed conflicts causing thousands of civilians to flee (Human Right Watch, 2024a; 2024b). The crises impacts students and teachers by mental health and psychological consequences. ...