Taking The Great Commission Online - A Study Of American Evangelicals And Their Appropriation of the Internet

Abstract

This thesis addresses an important topic that is relevant to our understanding of American society: the way American evangelical communities used the internet as a media platform to reach audiences and mobilize political support for their views. Although the political mobilization of religious groups through “televangelism” has been on the academic agenda for years, the use of the Internet is a relatively new field which Harrison van der Vliet opens up by exploring two case studies; Focus on the Family and the Southern Baptist Convention.