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dc.rights.licenseCC-BY-NC-ND
dc.contributor.advisorMilota, Megan
dc.contributor.authorKnol, Karsten
dc.date.accessioned2025-08-01T00:01:10Z
dc.date.available2025-08-01T00:01:10Z
dc.date.issued2025
dc.identifier.urihttps://studenttheses.uu.nl/handle/20.500.12932/49478
dc.description.abstractArtificial Intelligence (AI) has gotten a lot of attention in the past year. It has been said to be able to change our lives, for example by revolutionising healthcare. It has shown promising signs, especially in diagnosis. To present this and the invisible side of pathology to a broad audience, a film was created at the pathology department of the Radboudumc in Nijmegen, the Netherlands. In this laboratory, they have started using AI and are making plans to implement it in a variety of tasks in the next ten years. The film was shown to three different audiences, one consisting of pathologists, one consisting of academics and students, and the last consisting of patients. After watching the film, they discussed the film, the image it portrays of pathology and what they think of the use of AI in healthcare. The pathologists thought it gave a good impression of pathology, although it did not include all aspects. They were worried whether the film could be too complicated. The academics were quite worried about the use of AI, as they saw a loss of jobs and a future without any human healthcare professionals. The patients spoke very positively of AI in healthcare. While they did think that safety and transparency are important, they felt a need for the implementation of AI in healthcare, due to the aging population and staff shortages. It was clear from the conversations that AI is difficult to understand. Most participants judged it on its perceived intelligence, rather than the actual technology. This shows a need for further education, as a basic understanding of what AI is and how it works is necessary for it to gain trust. While there was not a considerable lack of trust, it is important for people to know what AI will do, rather than incorrectly guessing. Film is a great medium to do this, and all participants commented that the film used in the study can do just that, provided it comes with more background information and explanations.
dc.description.sponsorshipUtrecht University
dc.language.isoEN
dc.subjectThe public opinion of the use of Artificial Intelligence in healthcare was studied using an ethnographic film in which the work of pathologists was shown, including the use and potential of AI. Various audiences watched the film and commented on this.
dc.titleBeyond Hope and Fear: An investigation into public perception on AI in healthcare using an ethnographic film
dc.type.contentMaster Thesis
dc.rights.accessrightsOpen Access
dc.subject.keywordsAI; automation; public opinion; trust; pathology; ethnographic film
dc.subject.courseuuMedical Humanities
dc.thesis.id21898


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