| dc.description.abstract | Several studies on Employer Attractiveness (EA) have identified factors that
influence job seekers' decisions in the labor market, such as economic benefits, a fun work
environment, and career advancement opportunities. However, the impact of Flexible
Working Arrangements (FWAs) on EA has not been thoroughly explored, especially,
regarding the impact on firm size level, between startups and large companies, which differ
significantly in terms of attractiveness. Using a 2x2 vignette experiment with a sample of
young students or recent graduates job seekers, this thesis investigates the impact of FWAs
on EA, focusing on large companies versus startups. The results indicate that FWAs
significantly enhance attractiveness metrics, highlighting the growing importance of
workplace flexibility in employment decisions. Contrary to expectations, no significant
difference was found between large companies and startups on EA, regardless of whether
they offer FWAs, indicating that EA levels and the impact of FWAs are similar for both.
The partial correlation analysis reveals that FWAs are significantly positively associated
with Interest Value and negatively with the Social Value, while the impact on Economic,
Development and Application Values is marginal. The study suggests that integrating FWAs
into EA practices can enhance talent attraction regardless of the firm size. This research
provides valuable guidance for practitioners in HR and contributes to a large body of
literature within the fields of recruitment, employer attractiveness, and HRM. Limitations
are discussed and future research is suggested. | |
