Pharmacy Academy: Development of a Marketing Plan
dc.rights.license | CC-BY-NC-ND | |
dc.contributor.advisor | Roelfsema, Hein | |
dc.contributor.author | Grit, Lennart | |
dc.date.accessioned | 2024-04-25T00:02:10Z | |
dc.date.available | 2024-04-25T00:02:10Z | |
dc.date.issued | 2024 | |
dc.identifier.uri | https://studenttheses.uu.nl/handle/20.500.12932/46328 | |
dc.description.sponsorship | Utrecht University | |
dc.language.iso | EN | |
dc.subject | This thesis is about exploring the objectives and requirements for the development of a new e-learning platform for a healthcare company. The marketing planning process framework was followed. After this, the marketing plan was developed. | |
dc.title | Pharmacy Academy: Development of a Marketing Plan | |
dc.type.content | Master Thesis | |
dc.rights.accessrights | Open Access | |
dc.subject.courseuu | Science and Business Management | |
dc.thesis.id | 30316 |