dc.rights.license | CC-BY-NC-ND | |
dc.contributor.advisor | Strick, Madelijn | |
dc.contributor.author | Schouten, Kyara | |
dc.date.accessioned | 2023-09-14T00:01:33Z | |
dc.date.available | 2023-09-14T00:01:33Z | |
dc.date.issued | 2023 | |
dc.identifier.uri | https://studenttheses.uu.nl/handle/20.500.12932/45172 | |
dc.description.abstract | Humor is used in various social settings to surprise people and excite them, but could be used
in more negative contexts as well. For example, sexist humor can loosen up social norms, which
could make sexism more acceptable. This experiment focused on this combination of humor
and sexism. Hypothesized was that humor will cause a less negative view on a sexist commenter
and that humorous sexism will provoke an increase in state sexism in observers. One hundred
participants between the age of 16 and 26 took part in a questionnaire containing a video. In
one condition, the video showed a person making a humorless sexist comment. In the other
condition, the person made a sexist joke. An ANCOVA with condition as fixed factor and sexist
trait as covariate showed that people who observe humorous sexist behavior are more likely to
display sexist attitudes themselves. There was no significant difference between the comment
condition and joke condition regarding the attitude or judgement of participants towards the
sexist commenter. | |
dc.description.sponsorship | Utrecht University | |
dc.language.iso | EN | |
dc.subject | What role does humor play when sexism is being adopted or judged? | |
dc.title | Discussing Sexism: the Influence of Sexist Humor on Judgement and Adoption of
Sexism | |
dc.type.content | Master Thesis | |
dc.rights.accessrights | Open Access | |
dc.subject.keywords | sexism; humor; acceptance; social norms | |
dc.subject.courseuu | Social, Health and Organisational Psychology | |
dc.thesis.id | 24268 | |