dc.description.abstract | Product transportation is getting escalating attention by the EU-27, as it represents one quarter of all the GHG emissions, with 70,9% emissions coming only from the road transport. Even though there are many policies in place to tackle this issue, the GHG emissions were 20.1% higher in 2014 compared to 1990. In order to be able to keep the temperature rise of this century below 1.5 Celsius degrees, immediate action has to be taken to tackle the emissions from the freight transportation. Intermodal has been identified as a solution to this issue by several actors in the European union and also is supported by several scientific articles. The benefit of intermodal is that it combines efficiently all of the benefits of each one of the modes of transportation used to transport freight. However, the offer of intermodal services in the market are not as high as to satisfy the first big adaptors of intermodal, the big international companies. A research to evaluate how can different stakeholders influence the transport companies to offer increased intermodal solutions to their customers was conducted by collecting data of interviewing in depth, seven different transport companies and also all of the logistics managers of the fifth biggest food and beverage company worldwide. The results showed that the transport companies recognize as their most important stakeholders their customers, competitors, employees and governmental actors and when pressured enough from them, then they do change their strategies. In addition, strategies such as exiting the business contracts with suppliers, conducting alliances with other companies with the same goal and offering long term contracts with the suppliers to pressure them to offer more intermodal solutions are used regularly. | |