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        United Kingdom versus United States: IKEA Catalogues Compared

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        MA Scriptie M.Blancke.doc (378.5Kb)
        Publication date
        2007
        Author
        Blancke, M.
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        Summary
        This thesis investigates the differences that exist between texts targeted at an American or at a British audience. More specifically, it focuses on the differences in content of the product catalogues of IKEA for the United States and the United Kingdom. A comparative analysis was carried out to arrive at an overview of the kinds of differences between these two catalogues.
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        https://studenttheses.uu.nl/handle/20.500.12932/6101
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